Donor Network of Arizona’s (DNA) Marketing and Communications works to share the importance of organ, tissue and eye donation and to encourage donor registration through collaboration with our health care, community and media partners.

The Marketing and Communications department oversees the Donate Life Arizona volunteer program that is made up of a dedicated group of transplant recipients, donor families and donation advocates who reach out to the community through education and donor registration events. Many volunteers also help to put a face to donation by sharing their stories with the media.

The DonateLifeAZ Registry is administrated by the Marketing and Communications Department. We work in partnership with the Arizona Department of Transportation Motor Vehicle Division (ADOT MVD) and authorized third party offices for ADOT MVD to offer Arizonans the opportunity to register as a donor when applying for or renewing their driver license or state ID. More than 95 percent of all donor registrations come from the ADOT MVD.

Through education and outreach, the Marketing and Communications Department helps Arizonans say “yes” to the generosity of donation by encouraging donor registration.